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Custom packaging design examples by PetraSpark

Packaging Design for CPG Brands

Your product is ready. Your packaging isn't.

We design packaging that wins on retail shelves, converts in e-com, and gets shared on social — engineered for production from day one. One flat rate. No surprises.

Why It Matters

Bad packaging isn't cheap. It's the most expensive mistake you'll make.

The $4,000 you spend on design is a rounding error compared to what bad packaging costs you every day it sits on a shelf or lands on a doorstep.

What bad packaging costs you

Lost at shelf

Buyers scan a shelf in 3–5 seconds. If your packaging doesn’t stop them, your product doesn’t exist. You paid for that shelf placement — and you’re wasting it.

Zero social sharing

Unboxing content drives millions of free impressions for brands with share-worthy packaging. Generic packaging means you’re paying for marketing that your competitors get for free.

Retail rejection

Buyers at Target, Walmart, Whole Foods, and Sephora reject products with non-compliant or uncompetitive packaging. You lose the listing — and the months it took to get the meeting.

Reprints and rework

Packaging designed without production specs in mind leads to color issues, die-cut problems, and reprints. Every rework costs time and money you shouldn’t be spending.

What great packaging earns you

Shelf conversion

Packaging designed for retail visibility pulls your product off the shelf and into the cart. The right structure, color, and hierarchy do the selling for you.

Free marketing

Packaging built for the unboxing moment turns every customer into a content creator. One viral unboxing can be worth more than your entire ad spend.

Retail confidence

Walk into a buyer meeting with packaging that’s already compliant, shelf-tested, and competitive. You’re not asking for a chance — you’re ready to ship.

Production efficiency

Design engineered for manufacturing from day one means no surprises at the factory. Faster turnaround, fewer errors, lower per-unit cost.

The math is simple.

If your product retails for $25 and better packaging converts just 2 more units per store per week across 500 doors — that's $1.3M in incremental revenue per year. The design pays for itself before the first production run ships.

What's Included

Everything you need to go from concept to production.

Structural Design

Custom dieline engineering for your product’s exact dimensions, weight, and fragility. We design the structure around your product — not the other way around. Optimized for material efficiency and production cost.

Material Selection

We recommend the right substrate, finish, and coating for your price point — rigid, corrugated, folding carton, kraft, specialty stocks.

Graphic Design

Typography, color, hierarchy, and layout designed for shelf visibility and social shareability. Brand-consistent and built to convert.

Retail Compliance

Barcode placement, regulatory copy, nutrition facts layout, retailer-specific specs. Designed to pass buyer review the first time.

3D Mockups & Production Files

Photorealistic 3D renders for your pitch decks, Amazon listings, and social content. Plus fully prepped production files — print-ready, press-ready, factory-ready.

Unlimited Revisions

We don’t cap revision rounds. We refine until you’re confident it’s right. Most projects land in 2–3 rounds.

72%

of purchase decisions are made at the shelf based on packaging alone.

+40%

of consumers share products with unique packaging on social media.

$4K

Flat rate — no hourly billing, no scope creep, no surprise invoices.

Our Process

Four phases. One team.
No handoffs.

The $4,000 you spend on design is a rounding error compared to what bad packaging costs you every day it sits on a shelf or lands on a doorstep.

Week 1

Discovery

we learn your brand, your product, your customer, your retail targets. we study the competitive shelf. we define what winning looks like.

Week 2

Concepts

we present 2–3 distinct design directions with structural recommendations. you pick a direction, we refine.

Week 2–3

Refinement

we dial in every detail — typography, color accuracy, regulatory copy, print finishes, die-cut precision. unlimited rounds until it’s right.

Week 3–4

Delivery

you receive production-ready files, 3d mockups, material specs, and print guidelines. ready for any manufacturer — or ours.

Pricing

One price.
Everything included.

The $4,000 you spend on design is a rounding error compared to what bad packaging costs you every day it sits on a shelf or lands on a doorstep.

$4,000

per product · flat rate

✓  Custom structural design and dieline engineering

✓  Material and finish selection for your price point

✓  Full graphic design — shelf-optimized and social-ready

✓  Retail compliance (barcodes, regulatory, retailer specs)

✓  Photorealistic 3D mockups for pitches and listings

✓  Production-ready files for any manufacturer

✓  Unlimited revisions until final approval

Start Your Design Project  →

No hourly billing. No scope creep. The price is the price.
Multiple SKUs? Ask us about package pricing.

Design + Manufacturing

Most clients manufacture with us too. Here's why.

When the same team that designed your packaging also manufactures it, there's zero loss in translation. No file prep headaches. No color matching issues. No “that's not what I approved” moments. The design goes straight to production in our own factory — at factory-direct pricing with no middleman markup.

You're not locked in. The design files work with any manufacturer. But brands that use both services save an average of 40–60% on production and get to market 3–4 weeks faster.

Manufacturing facility

Questions?
We've got answers.

Everything you need to know about working with PetraSpark.

What does the $4,000 include?

Everything from structural design and material selection to graphic design, 3D mockups, and production-ready files. Dielines, print specs, barcode placement, regulatory copy layout — all of it. No hidden fees, no hourly overages.

How many revisions do I get?

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Unlimited. We don’t cap revision rounds. We refine until you’re confident it’s right. Most projects land in 2–3 rounds, but we’ll keep going until it’s perfect.

Can you design for a product that’s not manufactured by PetraSpark?

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Absolutely. Your design files are production-ready and work with any manufacturer. We design to universal print and manufacturing standards.

How long does the design process take?

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Most projects are completed in 2–4 weeks from kickoff to final files, depending on complexity and revision rounds. Rush timelines are available.

Do you design for specific retailers like Target, Walmart, or Sephora?

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Yes. We design to retailer-specific compliance standards including barcode placement, panel requirements, and shelf-ready packaging specs for major retailers.

What if I already have a brand identity but need packaging designed?

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Perfect — that’s most of our clients. Send us your brand guidelines and we’ll design packaging that’s consistent with your existing identity while optimized for shelf and e-commerce.

Find out what your packaging should actually cost.

Send us your current packaging or specs. We'll come back with a free quote and show you what's possible.

Get a Free Quote

No commitment. No pitch. Most brands hear back within 48 hours.