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CPG packaging case studies by PetraSpark

Case Studies

Real brands.
Real results.

See how CPG brands cut packaging costs, launched into retail, and turned unboxing into free marketing — all with one partner.

Packaging Types
Luna Naturals · Bug Defense
Luna Naturals · Bug Defense
Retail DisplaysFSC BoardSoft-Touch Finish

From invisible to +40% in-store sales.

Luna Naturals needed shelf presence that matched their clean, botanical identity. Petra Spark delivered cohesive retail display solutions with crisp CMYK print that turned browsers into buyers.

+40%In-store sales lift
−22%Per-unit packaging cost
House of Party · Party Supplies
House of Party · Party Supplies
End-Cap DisplaysTarget RetailFull-Bleed Print

Every SKU impossible to walk past.

Petra Spark built high-impact Target end-cap displays using vivid full-bleed print and structural retail-ready formats. Stronger brand recall. Measurable sales lift. Leaner costs.

+28%Sell-through rate
−15%Production costs
Everymood · Beauty & Fragrance
Everymood · Beauty & Fragrance
Gift PacksDisplay ShelvesEmbellishment Finishes

Gifting so good it drove +35% avg. order value.

Petra Spark engineered display shelves, gift packs, and retail packaging using premium textured stocks that made gifting irresistible and built a retail identity customers remembered.

+35%Avg. order value
3xHigher repeat purchase
Fomin · Sustainable Personal Care
Fomin · Sustainable Personal Care
PR KitsGift BoxesCompostable Materials

PR kits that 60% of recipients posted organically.

Fomin’s eco-mission deserved boxes worthy of a press moment. Petra Spark produced premium unboxing experiences — compostable, precision die-cut, built to be photographed and shared.

60%+Organic social posts
↑ PressPickup across publications
Afina · Showerheads
Afina · Showerheads
Showerhead PackagingStructural Re-engineeringFolding Carton

Down 46% per unit — and lower shipping too.

Afina was overpaying on every unit — and on freight. Petra Spark re-engineered the structure to halve the per-unit cost and shrink the box, cutting packaging and shipping spend together.

−46%Per-unit packaging cost
LowerShipping per order
Respire · Nasal Wellness
Respire · Nasal Wellness
Nasal Strip CartonsDesign SimplificationFolding Carton

Cut the complexity — 57% off every unit.

Respire’s old packaging was complex by design — to justify a higher fee. Petra Spark simplified it without losing any shelf impact, cutting the per-unit cost by 57%.

−57%Per-unit packaging cost
ZeroLoss in shelf impact
Nancy · Intimate Wellness
Nancy · Intimate Wellness
Discreet PackagingIntimate WellnessVolume Production

Down 15% per unit — zero compromise.

Every cent compounds at Nancy’s scale. Petra Spark cut the per-unit cost by 15% — same discretion, same premium unboxing, a lower cost on every order.

−15%Per-unit packaging cost
ZeroCompromise on quality

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